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The new social power of stakeholders: the current activist practices that are shaping corporate social conduct

dc.contributor.authorMiguel, Alexandra
dc.contributor.authorMiranda, Sandra
dc.date.accessioned2023-11-15T16:42:59Z
dc.date.available2023-11-15T16:42:59Z
dc.date.issued2023
dc.description.abstractBased on a literature review, this investigation seeks to debate the greatest power that stakeholders exercise today over the social conduct of companies, addressing the current activist actions by which stakeholders pressure businesses to act on sociopolitical issues. Likewise, the benefits and criticisms aroused around the use of social practices in the corporate context will also be addressed, as well as the increasing importance to analyze the relationship between brands and stakeholders within the scope of citizenship.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationMiguel, A., & Miranda, S. (2023). The new social power of stakeholders: The current activist practices that are shaping corporate social conduct. In I. Baena Cuder, D. Rando Cueto, & S. Otero Escudero (Coords.), Acciones y realidades ante la manipulación social: Redes sociales, publicidad y marketing (781-807). Dykinson. ISBN 978-84-1170-142-6pt_PT
dc.identifier.isbn978-84-1170-142-6
dc.identifier.urihttp://hdl.handle.net/10400.21/16615
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherDykinsonpt_PT
dc.relation.publisherversionhttps://www.dykinson.com/libros/acciones-y-realidades-ante-la-manipulacion-social-redes-sociales-publicidad-y-marketing/9788411701426/pt_PT
dc.rights.urihttp://creativecommons.org/licenses/by-nc-sa/4.0/pt_PT
dc.subjectActivismpt_PT
dc.subjectActivism campaignspt_PT
dc.subjectSocial powerpt_PT
dc.subjectStakeholderspt_PT
dc.titleThe new social power of stakeholders: the current activist practices that are shaping corporate social conductpt_PT
dc.typebook part
dspace.entity.typePublication
oaire.citation.conferencePlaceMadrid, Espanhapt_PT
oaire.citation.endPage807pt_PT
oaire.citation.startPage781pt_PT
oaire.citation.titleAcciones y realidades ante la manipulación social: Redes sociales, publicidad y marketingpt_PT
person.familyNamede Matos Miguel
person.familyNameLopes Miranda
person.givenNameAlexandra
person.givenNameSandra Marisa
person.identifier.ciencia-idF01F-4BC5-A19C
person.identifier.ciencia-id681E-05F5-C887
person.identifier.orcid0000-0002-3267-6772
person.identifier.orcid0000-0002-5544-5942
rcaap.rightsopenAccesspt_PT
rcaap.typebookPartpt_PT
relation.isAuthorOfPublication6206a437-8df1-419c-9a0a-8eb1cc60dd48
relation.isAuthorOfPublication9d1851ad-50f7-4c1d-8ccf-cafb9c5a9aba
relation.isAuthorOfPublication.latestForDiscovery9d1851ad-50f7-4c1d-8ccf-cafb9c5a9aba

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