Publicação
Transmedia digital storytelling: let's build our story!
| datacite.subject.fos | Ciências Sociais::Ciências da Comunicação | |
| datacite.subject.sdg | 04:Educação de Qualidade | |
| dc.contributor.author | Sousa, Vanda | |
| dc.date.accessioned | 2026-09-08T14:38:39Z | |
| dc.date.available | 2026-09-08T14:38:39Z | |
| dc.date.issued | 2017 | |
| dc.description.abstract | Combining the concept of communicational act as performative of self-identity, as Benveniste (1958) argued, with the concept of classical and digital transmedia narratives as constructors of natural narratological ecosystems, as Jenkins (2003) argues, we believe we can demonstrate that Transmedia digital narratives are an important tool in Active ageing field - considered not only apolicy but as an important part of the healthy social andcultural development of each person and society in general. Thus, we will question the social marketing potential of transmedia digital content in the new communication paradigm, in which the reader becomes cooperative and constructs the meanings of the text, highlighting the new digital technology as a facilitator of the intergenerational communication process. | eng |
| dc.identifier.citation | Sousa, V. (2017). Transmedia digital storytelling -let's build our story! 1st International Conference on Making Construals – Making, Thinking and Learning in the Digital Age. University of Warwick, United Kingdom. 13-16 July 2017 | |
| dc.identifier.uri | http://hdl.handle.net/10400.21/23059 | |
| dc.language.iso | eng | |
| dc.peerreviewed | yes | |
| dc.publisher | University of Warwick | |
| dc.relation.hasversion | https://scholar.google.com/citations?view_op=view_citation&hl=pt-PT&user=ASrLVlAAAAAJ&citation_for_view=ASrLVlAAAAAJ:qUcmZB5y_30C | |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | |
| dc.subject | Transmedia digital narratives | |
| dc.subject | Storytelling | |
| dc.subject | Language | |
| dc.subject | Active aging | |
| dc.title | Transmedia digital storytelling: let's build our story! | eng |
| dc.type | conference proceedings | |
| dspace.entity.type | Publication | |
| oaire.citation.conferenceDate | 2017-07-13 | |
| oaire.citation.conferencePlace | University of Warwick, United Kingdom | |
| oaire.version | http://purl.org/coar/version/c_970fb48d4fbd8a85 |
