Publicação
Transmedia digital storytelling -let's build our story!
| datacite.subject.fos | Ciências Sociais::Ciências da Comunicação | |
| datacite.subject.sdg | 04:Educação de Qualidade | |
| dc.contributor.author | Sousa, Vanda | |
| dc.date.accessioned | 2026-09-08T14:38:39Z | |
| dc.date.available | 2026-09-08T14:38:39Z | |
| dc.date.issued | 2017 | |
| dc.description.abstract | Abstract ABSTRACTCombining the concept of communicational act asperformative of self-identity, as Benveniste (1958) argued,with the concept of classical and digital transmedianarratives as constructors of natural narratologicalecosystems, as Jenkins (2003) argues, we believe we candemonstrate that Transmedia digital narratives are animportant tool in Active ageing field - considered not only apolicy but as an important part of the healthy social andcultural development of each person and society in general.Thus, we will question the social marketing potential ofTransmedia digital content in the new communicationparadigm - in which the reader becomes cooperative andconstructs the meanings of the text - highlighting the newdigital technology as facilitator of the intergenerationalcommunication process | eng |
| dc.identifier.citation | • Sousa,V. (2017). Transmedia digital storytelling -let's build our story! 1st International Conference on Making Construals – Making, Thinking and Learnig in the Digital Age. University of Warwick, United Kingdom. 13-16 July 2017 | |
| dc.identifier.uri | http://hdl.handle.net/10400.21/23059 | |
| dc.language.iso | eng | |
| dc.peerreviewed | yes | |
| dc.publisher | University of Warwick | |
| dc.relation.hasversion | https://scholar.google.com/citations?view_op=view_citation&hl=pt-PT&user=ASrLVlAAAAAJ&citation_for_view=ASrLVlAAAAAJ:qUcmZB5y_30C | |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | |
| dc.subject | Transmedia Digital Narratives | |
| dc.subject | Storytelling | |
| dc.subject | Language | |
| dc.subject | Active Aging | |
| dc.title | Transmedia digital storytelling -let's build our story! | eng |
| dc.type | conference proceedings | |
| dspace.entity.type | Publication | |
| oaire.citation.conferenceDate | 2017-07-13 | |
| oaire.citation.conferencePlace | University of Warwick, United Kingdom | |
| oaire.version | http://purl.org/coar/version/c_970fb48d4fbd8a85 |