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- Smart tourist attractions: a metric proposalPublication . Machado, Ana Teresa; Gustavo, Nuno; Rosário, João Ferreira do; Calisto, Maria de LurdesIn the era of technological "acceleration", marked by increasingly global and heterogeneous tourist demand, namely its relationship with smart technology there is growing adoption of intelligent functionalities aimed at optimizing tourist experience. In fact, we are facing an experienced and autonomous "new tourist" who is looking for genuine and authentic new product concepts, customizable, digital, timely, and with new levels of interaction and information. In this new context of intelligent tourism ecosystem (e.g. smart tourism destination, smart city, smart attractions), this study focus on tourist attractions. Compared to conventional ones, smart attractions include well-connected services with in-depth information content, diversified and customized products, best value for money, social and technological engagement, efficient communication, and management, as well as various smart tourism services. Despite the singular significance of intelligent tourism in general and smart attractions in particular, little theoretical knowledge is available on how “smart” should be measure. Based on an extensive literature review, the purpose of this research is to conceptualize a metric for smart attractions. It is expected that this research will provide a theoretical framework for researchers to develop and validate metrics appropriate to smart attractions, as well as give insights to professionals on how to incorporate smart technologies into tourist attractions to improve their attractiveness.
- How smart are tourist attractions? the case of the city of LisbonPublication . Gustavo, Nuno; Machado, Ana Teresa; Ferreira do Rosário, João; Calisto, Maria de Lurdes; Batista, Manuel José MarquesIn the era of technological "acceleration", marked by an increasingly global and heterogeneous tourist demand, namely its relationship with technology and the adoption of smartphone technology, there is a growing implementation of new functionalities and intelligent functionalities during the consumption of a tourist experience (Huang, Goo, Nam & Yoo, 2017; Xiang, 2018). In fact, we are facing a scenario of changes in which the "new tourist", experienced and autonomous, seeks new genuine and authentic concepts of product, customizable, online, timely and with new levels of interaction and information (Kandampully, Bilgihan, Zhang, 2016). On the other hand, the supply side, looking not only develop technology-based solutions that provide this value, in particular by sharing strategies and co-creation, but also understand, analyze and anticipate the consumer and their needs (big data and analytics) (Buhalis, & Lunge, 2018). In this new context of intelligent tourism ecosystem, this study focus on tourist attractions. Compared to conventional ones, smart attractions include co-ordination processes, well-connected services with in-depth information content, diversified and customized products, best value for money, social and technological engagement, efficient communication and management, as well as various smart tourism services (Boztas, & Hadwick, 2019). The main goal of this research is to realize the extent to which tourist attractions have adopted intelligent technologies and how they are perceived on the supply side, by the respective managers and the demand side, by tourists. Methodologically, the study is restricted to the city of Lisbon based on a set of tourist attractions of various categories which will be subsequently evaluated on key factors duly identified in the literature. At the end, it is expected to evaluate the "smart" performance of the tourist attractions of the city of Lisbon from the point of view of managers and tourists and to diagnose the respective strengths / weaknesses.
- Are Lisbon attractions smart looking for tourist perceptions?Publication . Rosário, João Ferreira do; Gustavo, Nuno; Batista, Manuel José Marques; Calisto, Maria de Lurdes; Machado, Ana TeresaSTRUCTURED ABSTRACT Purpose – This study intends to demonstrate tourists’ perception about Lisbon’s tourist attractions as smart. Theoretical framework – The technology Era is characterized by an increasingly global and heterogeneous tourism demand, who is more and more technology-oriented (Huang, Goo, Nam & Yoo, 2017; Xiang, 2018). Simultaneously, there is a growing implementation of new and intelligent functionalities, shifting the way tourism experiences are consumed, by emphasizing the interactive dimension on tourists’ experience (Li, Hu, Huang & Duan, 2017). This scenario underlies an opportunity for tourism innovation based on technological solutions. Design/methodology/approach – Questionnaires will be administrated to tourists visiting Lisbon. From a list of 28 items, mainly based on Wang, Li, Zhen and Zhang’s study (2016), it is intended to measure tourists’ preferences of smart tourism attractions. Participants will select the smartest attraction, evaluating its performance regarding the 28 items. Findings – It is intended to perform a factor analysis that will allow to extract the factors related with tourists’ preferences of smart tourism attractions. These results will sustain further analysis on comparing the importance attributed with the performance perceived. Research, Practical & Social implications – By demonstrating tourists’ preferences on smart tourist attractions and the gap perceived regarding Lisbon’s smart tourist attractions, this study allows for those who manage these attractions to meet demand’s expectations. Originality/value – Identifying Lisbon’s strengths and weaknesses as a smart tourism destination and provide future directions.