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Assessing the sustainability of crowdfunding in social media and google trends

2020-01Book part Open access
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dc.contributor.authorDos Santos, Maria José Palma Lampreia
dc.contributor.authorMota, Manuel
dc.contributor.authorFerreiro, Maria Fátima
dc.contributor.authorAhmad, Nawaz
dc.contributor.authorAhmed, Rizwan Raheem
dc.contributor.authorMachado-Santos, Carlos
dc.contributor.authorSilva, Emiliana Leonilde Dinis Gil Soares
dc.date.accessioned2020-04-28T14:14:15Z
dc.date.available2020-04-28T14:14:15Z
dc.date.issued2020-01
dc.description.abstractThis paper aims to assess the degree to which sustainability, namely, economic, social, environmental and institutional dimensions are integrated within the public discourse on crowdfunding in social media and in Google Trends. The utilizing Social Media Analytics and Google Trends search queries, respectively, we track discussions on crowdfunding in user-generated content published in social media and analyse the Google Trends queries. Quantitative methodology, namely, multivariate analysis and econometric models was used, in order nowcast the insights about the importance of the sustainability dimensions in the crowdfunding. The results show an interesting trend of increasing popularity search terms in sustainability dimensions as a proxi of marketing strategies to involve the participants in the crowdfunding projects.en
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationDos-Santos, M. J. P. L., Mota, M., Ferreiro, M. F., Ahmad, N., Ahmed, R. R., Machado-Santos, C., & Silva, E. (2019). Assessing the sustainability of crowdfunding in social media and google trends. In International Conference on Applied Human Factors and Ergonomics (pp. 189-196). Springer, Cham.pt_PT
dc.identifier.doiDOI: 10.1007/978-3-030-20154-8_18pt_PT
dc.identifier.isbn978-3-030-20153-1
dc.identifier.urihttp://hdl.handle.net/10400.21/11547
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherSpringerpt_PT
dc.rights.urihttp://creativecommons.org/licenses/by-nc-sa/4.0/pt_PT
dc.subjectBusiness modelsen
dc.subjectCrowdfundingen
dc.subjectGoogle trendsen
dc.subjectSocial mediaen
dc.subjectSocial media analyticsen
dc.subjectSustainabilityen
dc.titleAssessing the sustainability of crowdfunding in social media and google trendsen
dc.typebook part
dspace.entity.typePublication
oaire.citation.conferencePlaceCham, Suíçapt_PT
oaire.citation.endPage196pt_PT
oaire.citation.startPage189pt_PT
oaire.citation.titleInternational conference on applied human factors and ergonomicsen
person.familyNameDos-Santos
person.familyNameAhmad
person.familyNameAhmed
person.givenNameMaria José Palma Lampreia
person.givenNameDr Nawaz
person.givenNameRizwan Raheem
person.identifier1645877
person.identifier.ciencia-id011D-55C7-976C
person.identifier.ciencia-id9110-C214-0F1F
person.identifier.orcid0000-0002-1992-0419
person.identifier.orcid0000-0002-6029-7868
person.identifier.orcid0000-0001-5844-5502
person.identifier.ridJ-5017-2019
person.identifier.ridB-9632-2016
person.identifier.scopus-author-id56107451000
person.identifier.scopus-author-id56526052900
person.identifier.scopus-author-id56526144600
rcaap.rightsopenAccesspt_PT
rcaap.typebookPartpt_PT
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relation.isAuthorOfPublication6f71e25f-b7b1-4319-af56-7fb4623e6fb1
relation.isAuthorOfPublication2282fe33-0709-41be-911d-23cc5a4cbe20
relation.isAuthorOfPublication.latestForDiscovery9c5ce6f5-82dd-4b62-a817-ba31598a3eac

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