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Perceptions and realities of Lisbon: an examination of the image of a tourist destination

2024-03-11Atas de conferência Acesso aberto
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datacite.subject.fosCiências Sociais::Ciências da Comunicação
datacite.subject.sdg04:Educação de Qualidade
dc.contributor.authorSeverino, Filipe Segurado
dc.contributor.authorRoque, Ana Gláucia
dc.contributor.authorCristina, Margarida
dc.contributor.authorSantos, Zelia Raposo
dc.contributor.authorNunes, Sandra
dc.contributor.authorCosta, Teresa
dc.date.accessioned2026-08-10T09:22:04Z
dc.date.available2026-08-10T09:22:04Z
dc.date.issued2024-03-11
dc.description.abstractAbstract Destination image is related to comprising cognitive, emotional, and conative components and includes an individual's thoughts, ideas, and perceptions of a place. Images consistently coincide with the internalisation of distinct perspectives, demonstrating that people have different perceptions of the destiny. Influences include media, authority figures, music, and movies. Although the experience may not match their initial expectations, these effects form their preconceived beliefs and expectations of a trip. Accordingly, it is important to explore the trustfulness of the positioning of tourist destinations to ascertain its alignment with the expectations of tourists. Given that, Lisbon has been regarded as one of the foremost European cities in recent years, owing to its high level of accessibility and its multifaceted sensory attributes, it was deemed pertinent to investigate the perceptions of the visitors towards the city. The present study used a mixed methods approach, incorporating a multimedia component that showcases various locations in the Lisbon region with open-ended questionnaires to gather the perspectives of the tourists and a closed-ended questionnaire that inquiries about the primary factors that attract visitors to Lisbon. This analysis employed graphical representations, including word clouds and graphics to explore the identified impressions. The research revealed a robust association between cultural, historical, and aesthetic variables and the choice of travel destination. Certain visual representations highlight the imperative of pursuing sustainable and responsible development to mitigate the potential for enduring degradation. This holds significance as certain images are linked to instances of environmental and social irresponsibility. The study also revealed that History and Heritage emerged as the most significant factors that attract individuals, followed by Cultural Attractions, Weather and Climate, Gastronomy, and Panoramic Views and Landscapes. A notable perception exists regarding the insufficiency of sustainability and eco-friendly practices, underscoring the necessity for targeted sustainability endeavours to promote responsible and sustainable development of tourism destinations. Indeed, additional research on the contrast of perception and reality at the location is needed to evaluate the picture provided to visitors. However, understanding tourist-relevant areas like Lisbon is a good foundation for advertising them, allowing various stakeholders to make authentic and valuable marketing decisions.eng
dc.identifier.citationSeverino, F.S., Roque, A. G., Cristina, M., Santos, Z. R., Nunes, S. & Costa, T..(2024)Perceptions and realities of Lisbon: an examination of the image of a tourist destination. 7th International Conference on Tourism Research,Centre of Tourism research in Africa, Cape Town Hotel School, Cape Peninsula University of technology, South africa, 18-19 march 2024.
dc.identifier.doihttps://doi.org/10.34190/ictr.7.1.2097
dc.identifier.urihttp://hdl.handle.net/10400.21/23017
dc.language.isoeng
dc.peerreviewedyes
dc.publisherAcademic Conferences & Publishing International
dc.relation.hasversionhttps://papers.academic-conferences.org/index.php/ictr/article/view/2097
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectDestination image
dc.subjectLisbon
dc.subjectTourist experience
dc.subjectTourism perception
dc.subjectTravel marketing
dc.titlePerceptions and realities of Lisbon: an examination of the image of a tourist destinationpor
dc.typeconference proceedings
dspace.entity.typePublication
oaire.citation.conferenceDate2024-03-18
oaire.citation.conferencePlaceCape Peninsula University of technology, South africa
oaire.citation.endPage389
oaire.citation.issue1
oaire.citation.startPage381
oaire.citation.volume7
oaire.versionhttp://purl.org/coar/version/c_970fb48d4fbd8a85
person.familyNameNunes
person.givenNameSandra
person.identifierR-000-G5N
person.identifier.ciencia-id7914-3BF1-F9EC
person.identifier.orcid0000-0002-4876-2587
person.identifier.ridAAB-4944-2020
person.identifier.scopus-author-id36767370700
relation.isAuthorOfPublication1ed7079b-5955-4712-968e-820629764c4a
relation.isAuthorOfPublication.latestForDiscovery1ed7079b-5955-4712-968e-820629764c4a

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