Percorrer por autor "Rodrigues, Erica"
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- Old concepts, new publics: CSR and millennialsPublication . Eiró-Gomes, Mafalda; Rodrigues, EricaSince the beginning of the new millennium, concepts as those of hypermodernity or post-truth seem to have invaded all our spheres of activity. Along with the effective changes and challenges brought up by technology, there is indeed a new generation with new interests, habits and desires (Strauss & Howe, 2000) that organizations should comprehend in order to successfully address and relate with them as stakeholders.