Utilize este identificador para referenciar este registo: http://hdl.handle.net/10400.21/1874
Título: General Insights into Word Choice in Business Communication
Autor: Martins, Hélder Fanha
Palavras-chave: Business communication
Business English
Technical English
Specific Vocabulary
Data: 2-Nov-2012
Resumo: Words are the smallest units of messages. Attention should be given to each word used to be sure it is the most effective one. An effective word is one that the receiver will understand and that will elicit the wanted response. The ability to choose words by (a) using a dictionary and a thesaurus and (b) following some of the principles of business communication described in this text can be improved.
Peer review: no
URI: http://hdl.handle.net/10400.21/1874
Aparece nas colecções:ISCAL - Materiais Pedagógicos

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