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Temporal patterns of TV watching for Portuguese viewers

dc.contributor.authorDatia, Nuno
dc.contributor.authorMoura-Pires, J.
dc.contributor.authorCardoso, A.
dc.contributor.authorPinheiro Pita, Helder Jorge
dc.date.accessioned2013-11-01T12:08:25Z
dc.date.available2013-11-01T12:08:25Z
dc.date.issued2007-04-10
dc.description.abstractAudiometer systems provide enormous amounts of detailed TV watching data. Several relevant and interdependent factors may influence TV viewers' behavior. In this work we focus on the time factor and derive Temporal Patterns of TV watching, based on panel data. Clustering base attributes are originated from 1440 binary minute-related attributes, capturing the TV watching status (watch/not watch). Since there are around 2500 panel viewers a data reduction procedure is first performed. K-Means algorithm is used to obtain daily clusters of viewers. Weekly patterns are then derived which rely on daily patterns. The obtained solutions are tested for consistency and stability. Temporal TV watching patterns provide new insights concerning Portuguese TV viewers' behavior.por
dc.identifier.citationDATIA, N.; [et al] – Temporal patterns of TV watching for Portuguese viewers. Portuguese Conference on Artificial Intelligence Location:. Univ Beira Interior, Covilha, Portugal: IEEE, 2005. ISBN 978-0-7803-9365-3. Pp. 151-158.por
dc.identifier.doi10.1109/EPIA.2005.341286
dc.identifier.isbn978-0-7803-9365-3
dc.identifier.urihttp://hdl.handle.net/10400.21/2832
dc.language.isoengpor
dc.peerreviewedyespor
dc.publisherIEEEpor
dc.subjectClusteringpor
dc.subjectData reductionpor
dc.subjectPeople meter datapor
dc.subjectTemporal visualization patternspor
dc.subjectTVpor
dc.titleTemporal patterns of TV watching for Portuguese viewerspor
dc.typeconference object
dspace.entity.typePublication
oaire.citation.conferencePlaceNew Yorkpor
oaire.citation.endPage158por
oaire.citation.startPage151por
oaire.citation.title2005 Portuguese Conference on Artificial Intelligence, Proceedingspor
person.familyNameDatia
person.familyNamePinheiro Pita
person.givenNameNuno
person.givenNameHelder Jorge
person.identifier2587159
person.identifier.ciencia-id071F-5CBD-5D83
person.identifier.orcid0000-0003-1600-0227
person.identifier.orcid0000-0002-7483-4257
person.identifier.ridR-7957-2016
person.identifier.scopus-author-id56026178000
rcaap.rightsrestrictedAccesspor
rcaap.typeconferenceObjectpor
relation.isAuthorOfPublication368f1534-fbb8-4e99-994c-1c7104a42bc6
relation.isAuthorOfPublicationbe663ed9-4e03-4506-9c3e-50017cea7d0d
relation.isAuthorOfPublication.latestForDiscovery368f1534-fbb8-4e99-994c-1c7104a42bc6

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