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- Proposal of a systemic and integrated framework to support new productPublication . Dias, Ana Sofia Martins da Eira; Abreu, António; Matias, João Carlos de Oliveira; Dias, João Carlos QuaresmaNew product development (NPD) is crucial for the existence of firms, as a source of competitive advantage and a determinant factor of business success. Several factors, both operational and corporate or even strategic, contribute to the process of innovation that supports the NPD. The holistic assessment of all these factors, taken together, has not been subject of research leading to the proposal of an integrated and systemic framework. Thus, this paper aims to propose a comprehensive framework, which integrates the strategic, organizational and procedural levels, as well as the set of factos to take into account in NPD projects problems to be solved with innovative solutions. Based on literature review, a comprehensive and integrated conceptual framework is obtained through a deductive-inductive pathway. The framework was referred as “Systemic and Integrated Framework of NPD” - SIFNPD.